Posts Tagged ‘Fashion’
Why Fashion Brands Are Using Artificial Intelligence ?
Artificial intelligence (AI) is a big disruptor that has affected almost every industry: including fashion. Fashion and tech may seem like an odd pairing, but brands would be remiss to ignore this significant trend: artificial intelligence. Recently there have been huge advances in AI because of increased processing power, and more user-friendly technology, which means…
Read MoreWhen life gives you lemons, make a dress: Sustainable Textile Trends
As global clothing consumption grows, consumers’ preferences have evolved. People want clothing that is recyclable, sustainable and stylish. In response, innovative brands have designed new fabrics that are smart and eco-friendly. From citrus-based materials to garments designed by robots, read below to learn more about these new textile trends. Top trends in fashion and textile…
Read MoreThe History of Denim
“Food. Water. Denim. Let’s get back to essentials” – Anonymous Whether you’re 17, 37, or 77, you likely have a pair of jeans in your closet. People of all ages, genders and sizes love jeans. In fact, consumers in North America buy more than 500 million pairs of denim per year. It’s likely you may…
Read MoreYoga Pants for Men: Why Athleisure Retail is Hotter Than Ever
What is athleisure? “I’m often asked if the athleisure trend is going to fade away, and the answer is no,” says prominent retail analyst Marshal Cohen of the NPD Group. “When you have comfort and function combined with fashion it’s difficult to go back to anything else on a regular basis,” Cohen added. Athleisure is…
Read MoreLingerie Brands Undergo a Major Makeover: Branding Lessons from Victoria’s Secret
Women’s attitudes towards fashion, particularly when it comes to their undergarments is shifting. Lingerie used to be a very private, secretive segment of the fashion world. However, lingerie is now publicly being embraced by women of all ages and sizes. So what’s sparked this shift? To understand the evolution of the lingerie industry it is…
Read MoreHarder, Better, Faster, Stronger: Why Smart Clothing is on the Rise
Imagine wearing a tracksuit that could improve the quality of your stride as you run and maximize the calories you burn as you work out? That’s the power of smart clothing, a new wave of activewear that pairs top tech software with stylish athletic wear. Smart clothing takes meaningful data and analyzes it to help…
Read MoreWhy Lingerie is the New Outerwear
From Kendal Jenner to Bella Hadid you’ve likely seen the hottest influencers rocking a new trend: lingerie as outerwear. Wearing something special like a lush satin robe or sexy lace teddy bodysuit can make you feel beautiful, confident and empowered. So why reserve that feeling just for the bedroom? The concept of wearing lingerie as…
Read MoreWhy Sustainable Fashion Matters
Do you Want to do your part to help the environment? Start with your closet! Each year the fashion industry creates 1.26 billion tons of greenhouse emissions. That’s an astonishing number! Read on to learn how top fashion houses are doing their part to create a more sustainable planet. Is Green the New Black? Top…
Read More5 Benefits of Shopping Locally
The choices for clothing shoppers are now endless because of e-commerce stores like Amazon, Etsy, and Ebay. With the click of a button, you can purchase designs from anywhere around the globe, from Italy to Indonesia. However, buying clothing from local fashion designers has several benefits. Here are the top benefits of shopping locally. 1.Independent…
Read MoreFour Retail Trends Every Brand Should Watch
The internet continues to disrupt industries year-after-year, and the retail fashion industry is no different. In 2018, online sales reached record highs, while many retail storefronts shut their doors. Many have called this massive shift to e-commerce the retail apocalypse. While online sales are growing substantially, research shows that e-commerce only makes up 11.9% of…
Read More